AllAboutLaw wanted to generate a consistent flow of leads through Google Ads and turn it into a profitable sales channel for them.
We will bring our marketing and platform expertise from millions of £ of ad spend, to audit and optimise your ad accounts to boost performance
AllAboutLaw wanted to generate a consistent flow of leads through Google Ads and turn it into a profitable sales channel for them.
We started by implementing conversion tracking across all tools and forms to understand where leads were coming from and ascribing a value to them.
We narrowed focus down to the high converting/most popular pages and implemented a simplified search structure, with tightly focussed intent ad groups. We also limited search ad bidding on lower competition pages with strong organic ranking.
We’ve grown conversion volume with a tactical, not blanket use of broad match, and have now scaled budgets up to 5 figures per month profitably.
Ad Spend
CPA
Scales Budget
/ month profitability
Adding a consistent flow of leads
AllAboutLaw wanted to generate a consistent flow of leads through Google Ads and turn it into a profitable sales channel for them.
Generating 100 vendor leads in 2 months
Mark Hart Real Estate needed a consistent and effective way of generating new vendor leads on a monthly basis.
When Best Practice Doesn't Apply
Bright Tangerine sells high end filming equipment across the globe, in the UK, US, Europe, APAC.
Initial Chat
We’ll start off with a quick chat to understand your current business situation and decide if we’re a good fit for each other.
Account Audit and Analysis
I’ll review your ad accounts, tracking setup, and website to put together a strategy on how I can add value.
Review Strategy
We’ll hop on a call together, to review my findings and the custom strategy I’ve created for you.
